Loox on Oliver POS

Loox connects to WooCommerce through its hosted Loox — Photo Reviews integration. Once linked, Loox reads WooCommerce orders when they are order.completed: customer email, customer phone (if SMS review requests are enabled on the plan), line items, order date, and fulfillment status. Loox uses this information to schedule a post-purchase review request designed to get a photo of the product in use—visual reviews are the whole point of Loox, and the request templates, delays, and incentives are all fine-tuned for photo uploads.

The integration makes all of Loox's features available for in-store sales: photo review requests, video review requests, photo incentives (usually a small discount coupon for customers who upload a photo with their review), and the visual grid and carousel widgets that turn the review feed into a shoppable on-site gallery. Oliver POS doesn't need its own Loox integration. Sales from the register become WooCommerce orders with the customer's details attached; Loox processes them the same way it handles online orders, and the resulting photo reviews feed into the same gallery and product-page widgets.

Loox is the reviews platform that fashion, beauty, home, and lifestyle brands choose when the on-site photo gallery—real customers using the product in real-life settings—is a key marketing tool. Getting visual reviews is a bigger ask than getting text reviews, which is why Loox relies heavily on incentives (like a discount coupon for an uploaded photo) and on post-purchase timing that's tuned to when the customer is most likely to actually take the photo.

For a WooCommerce retailer with a physical store, the in-store customer is often more likely to send a photo than an online one. They walked into the shop, they tried the product on or saw it in person, and they bought it because they liked it; taking a photo of the product at home is an easier step from there than it is after an online checkout. But if the POS doesn't send data to Loox, the in-store customer never gets the request, and the photo never makes it to the on-site gallery. Oliver POS on WooCommerce closes that gap. Every sale at the counter with a captured email or phone number becomes a queued Loox review request—with the same photo incentive, same template, and same gallery destination as the online orders. As a result, the gallery on the storefront ends up reflecting the brand's actual customer base, not just the online-only customers.

The cashier rings up the sale on Oliver POS and captures the customer's details at the payment screen—either email or phone. Oliver creates the WooCommerce order with line items, taxes, the captured customer, and the created_via=pos meta flag. The order then moves through the WooCommerce lifecycle to order.completed.

Loox's connector reads the order: customer email, customer phone (for SMS), line items, and order date. It queues a review request based on the configured delay—7 days post-purchase is typical for in-store, with photo-first brands sometimes extending it to 10 or 14 days for products where customers need more time to use the item before taking a picture. After the delay, Loox sends the email or SMS request with a per-product star-rating prompt, photo upload fields, and the configured photo-incentive coupon code.

Submitted photo reviews appear on the WooCommerce product page through Loox's widget, are added to the storefront-wide visual grid and carousel widgets, and show up in Loox's shoppable Instagram-style gallery if that feature is enabled. Because every Oliver POS order has the created_via=pos flag and the outlet ID, Loox's order-meta filtering allows for per-channel and per-outlet segmentation in the moderation queue. This is useful for tracking which outlets are producing the highest photo conversion rates and which products are getting the strongest visual UGC from in-store customers.

Loox on Oliver POS is the right choice for fashion, beauty, home, lifestyle, and accessories brands on WooCommerce—categories where the on-site photo gallery itself helps drive conversions. Multi-outlet retailers benefit from per-store filtering on the photo feed, which shows which outlets are producing the strongest visual UGC. Brands using Loox's photo incentives get the most value from the integration because in-store customers are often the most responsive to a post-purchase coupon they can use on their next online order—or redeem at the counter on their next visit.