Loyalty

Marsello on Oliver POS

Marsello's loyalty platform is built for omnichannel — Oliver POS opens it at the register with the customer attached so points, rewards, and segmentation cover in-store and online together.

How Marsello works with Oliver POS for WooCommerce

Ang Marsello ay isa sa iilang loyalty platform na idinisenyo mula sa simula para sa omnichannel retail — orihinal na ginawa para sa mga retailer na nagpapatakbo ng parehong online store at brick-and-mortar POS. Ang WooCommerce connector nito ay nag-si-sync ng mga order at customer; binubuksan ng Oliver POS ang WooCommerce checkout sa in-POS browser view nito na naka-attach ang customer, kaya kinikilala ng Marsello ang shopper at ang parehong loyalty rules ay nag-a-apply sa till.

Ano ang ginagawa ng Marsello para sa mga customer ng WooCommerce

Hina-handle ng Marsello ang mga puntos, tier, automated email campaign, referral, at SMS — na may customer-segmentation engine na binuo batay sa purchase behaviour. Ipinoposisyon nito ang sarili bilang ang omnichannel-first na loyalty platform, na may malalim na POS integration kasama ng e-commerce.

Paano ito binubuksan ng Oliver POS sa register

Binubuksan ng Oliver POS ang WooCommerce checkout sa in-POS browser view nito na naka-attach ang customer. Binabasa ng Marsello ang customer at ipinapakita ang loyalty data; nakikita ng cashier ang parehong balanse na nakikita ng customer sa website.

Mag-earn at mag-burn sa counter

Ang pag-close ng in-store sale ay nagbibigay ng mga bagong puntos, nag-a-advance sa tier progress, at (kung naka-configure) nagti-trigger sa post-purchase email o SMS flow ng Marsello. Tinuturing ng segmentation engine ng Marsello ang in-store na pagbili bilang isang normal na event, kaya ang mga segment na binuo batay sa in-store na behaviour ay gumagana nang native.

Pinaka-angkop para sa mga retailer na…

Ang Marsello sa Oliver POS ay angkop para sa mga omnichannel-minded na mid-market retailer — tulad ng sa apparel, beauty, specialty food — na partikular na gusto ng iisang loyalty platform para sa online at in-store, hindi dalawang pinagtagpi-tagpi.

What you get and how to set it up

Features Oliver surfaces from the Marsello plugin, plus the 4-step install most merchants run through.

Features at the register

  • Cashier sees the customer's Marsello balance and rewards the moment the customer is attached at the register
  • In-store sales earn Marsello points and tier credit on the same rules as online orders
  • Redemptions apply mid-sale through the in-POS browser view with no extra database
  • Online and in-store activity build one unified loyalty profile per shopper
  • Tier upgrades, birthday rewards, and VIP perks fire from the same WooCommerce + plugin events
  • Same Marsello account, same earn / burn rules, same automations as your online store

Setup in 4 steps

  1. Install the Marsello for WooCommerce on your WooCommerce site and connect it to your Marsello account
  2. Configure earn rules, redemption thresholds, and tier definitions in Marsello (or its WooCommerce settings)
  3. Install Oliver POS, sign in to the register, and confirm the customer-capture prompt is enabled at checkout
  4. Run a small live test sale at the counter — attach a known customer, confirm the cashier sees their Marsello balance, apply a redemption, and confirm the closing sale awards new points

Common questions about Marsello on Oliver POS

Tinuturing ba ng segmentation engine ng Marsello ang mga in-store at online na customer bilang iisang profile?

Oo — kapag naka-attach ang customer sa till. Gumagamit ang Marsello ng WooCommerce customer ID, kaya ang in-store at online na aktibidad ay bumubuo ng isang pinag-isang profile at pumupuno sa parehong mga segment.

Gagana ba ang mga automated email campaign ng Marsello sa mga benta ng Oliver POS?

Oo. Ang mga post-purchase, win-back, at lifecycle campaign ay nagti-trigger sa mga event ng order sa WooCommerce, na nabubuo ng mga benta ng Oliver POS na katulad ng mga online order.

Does Oliver POS have a partnership with Marsello?

No. Oliver doesn't partner with Marsello or any other loyalty platform. We support Marsello because its WooCommerce plugin already handles points, balances, rewards, and redemptions for your online store — and Oliver opens that same plugin in an in-POS browser view at the register, with the WooCommerce customer already attached. Your Marsello account, your members, and your rules stay between you and Marsello.

Does Oliver charge extra to use Marsello?

No. You pay Marsello's standard published pricing directly to Marsello. Oliver doesn't take a markup, doesn't add a per-member or per-redemption fee, and doesn't insert itself between the customer and the loyalty plugin.

How does Oliver POS open Marsello at the register?

The same way it opens a WooCommerce payment gateway. Oliver POS embeds an in-POS browser view that loads the WooCommerce checkout (or the Marsello customer view, where the plugin exposes one) with the shopper's WooCommerce customer ID already attached. Marsello recognises the customer, shows their points balance, available rewards, store credit, or wallet, and the cashier can apply redemptions in the same flow as a normal sale.

Will the cashier see the customer's Marsello balance and points at the register?

Yes. Oliver POS attaches the WooCommerce customer to the in-POS browser session (by email lookup, phone, or a new customer card), so when Marsello's WooCommerce plugin loads in the browser view it already knows who the shopper is. The same balances, tiers, and rewards the customer sees on the website's account page are visible to the cashier at the till — no parallel POS-only loyalty database, no manual ID lookup.

Do in-store sales earn and redeem Marsello points the same way online sales do?

Yes. Oliver POS saves every register sale to WooCommerce as a standard order with the customer attached. Marsello's plugin runs its standard earn rules on that order (points per dollar, per product, tiered bonuses, etc.) and processes any redemption the cashier applied at the till. The shopper's Marsello balance updates within seconds, the same way it would for an online checkout.

Read our full guide to Marsello on Oliver POS

A long-form walkthrough of running Marsello alongside the Oliver POS register on a WooCommerce store.